Millenny: Product Descriptions

I was commissioned to write SEO friendly product descriptions for work and travel bags brand MILLENNY. The product descriptions needed to include their targeted keywords, the key information about the bags, which typically include lots of internal compartments, plus of course they needed to really sell the bags to potential buyers.

I ensured the content flowed, without any jarring keywords within the text, but also helped the reader see how the bag could improve their lifestyle, covering various scenarios and helping the buyer visualise themselves using and wearing the bags.

The product descriptions can be read here: www.millenny.com/collections/shop-all